The Business of Golf

Golf provides business, social and fitness benefits. The secret sauce of golf is connections. And not just to the ball. The real magic happens at the “19th hole.” At the 19th hole, it’s the connection to those who share similar interests — and are decision makers — that make the round complete.

Golf provides lawyers unprecedented access to business executives and entrepreneurs and makes it possible to stay in the conversation both on and off the course. An estimated 90% of Fortune 500 CEOs play golf, and according to Barrons, 1/4 of the 25 million golfers in the U.S. are top management executives, and 80% of that number agree that golf is an important business development tool.

Mell Consulting partners with Women on Course for popular, interactive, on-course workshops for every level of golfer. The custom-designed programs help participants understand why golf matters and helps them to overcome the mental obstacles that prevent busy executives from getting in the game.

  • Programs for beginners focus on basic etiquette, what to wear, what you’ll need and how the game is played.
  • Programs for experienced golfers focus on converting the round to new business.

Workshops are an ideal platform for career development, team building and/or leadership training. They are also a great kickoff for law firm women’s initiatives or complementary component for an existing initiative. See: Six Reasons Why Women Should Play Golf.

We design the workshops around the firm’s needs. Workshops typically last one to two hours and can be combined with hands-on golf instruction, fashion features, course play and 19th hole festivities. Top that off with a glass of wine, good conversation and a beautiful view and that’s what keeps people coming back for more.

More about Women on Course Individual Membership